Tullamore D.E.W. // Campaign
O’Everyone is Irish on St. Patrick’s Day.
HERE’S THE DEAL. Tullamore D.E.W. was looking to expand their O’Everyone campaign for this year’s St. Patrick’s Day celebration. They wanted to go big and make everyone feel that they really could be Irish. So we built the world’s first customizable Irish pub where you can see your Irish last name on the sign above the door. Boom. Irish.
MEET ME AT O’EVERYONE’S PUB
VISUALLY INTERESTING SOCIAL ADS
WEBSITE REDESIGN
CD: Steve Red, Steve O’Connell, Ari Garber, Frances Beuche // ART: Marina Linderman, Dena Solazzo, Jackie Valori